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Art direction, creative & motion for Sky

For the release of Dynamo is Dead on Sky, I worked on a series of social assets that captured Dynamo's journey as he prepares to be buried alive on live TV while grappling with his mental health struggles. Themes of time and memory played a key role in shaping the ethereal visuals, which were designed in black and white with minimal, fleeting imagery that slips in and out of view. These visuals reflect both his illusions and the deeper questions surrounding what it means to be a magician. Circles and light were used as motifs to symbolize the cyclical nature of time and life, hinting at themes of new beginnings and transformation.
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